To our valued customers;
 
Over the years, RKM has continued to help remind you about areas of your policy that you might overlook. Today we would like to talk to you about Unattached Outdoor sign coverage.
 
You might have upgraded your signs over the last few years to meet with the technological times, and converted to a new digital one.

The standard coverage limit for outdoor signs can range anywhere from $2,500 to $10,000.

New digital signs can range anywhere from $15,000 - $45,000 on average and in some cases much more. If you are still using the standard limit for your polices, this will not be enough to cover a complete loss to your sign.

Claim example; An accident happens in the intersection and one of the  vehicles hit your  brand new digital  sign. Cost to replace it $25,000.  
 Your policy limits only cover $2,500. The vehicle that hit your sign has the “California “ minimum limits which means only $5,000 for property damage on their Insurance policy  or even worst they have no coverage. Now, your out of pocket cost is more than you had expected.

Also , as a reminder, you must also protect your sign’s from Wear & Tear damage; always maintain the base, protect from water damage/corrosion, and properly prime and paint regularly. Wear & Tear damage is not covered by any policy, so proper maintenance is a crucial.

If you have any questions about your current coverage, please do not hesitate to contact your Agent and they will be happy to discuss this in full detail and reevaluate your policy with you.

Thanks you for your continuing business and support.

Greetings to all,

Sign Damage
As you can see by the pictures attached this looks to be a minor loss.  However, after everything is said and done,  it is approximately north of $13,000.  NEVER underestimate the cost of repairs and/or rebuild.  As you are all aware, the technology age is well upon us and with that comes more expenses. These new Signs can range from $5,000 to $40,000.  So how well are you covered for your signs?? Typically a policy will have limited coverage for Signs, a $1,000 limit, $2500 limit, etc.,  or it may not have coverage at all.  
Therefore, it is very important for you to look at your policy closely and make sure you have enough coverage for a total Sign loss.

Yes, the Auto Insurance on the vehicle that caused the damage is at fault,  however ,  if the vehicle owner has “minimum coverage “, in the State of California, this means he only has $5,000 for Property Damage or even worse he has no coverage at all.  This is why you need to protect you Sign/s fully on YOUR policy.

One last bit of good news,  if you scroll down to “Issue V” you will see we discuss “Wear & Tear”. Keep in mind that usually your Sign is being hit by sprinklers to water the plants. Although that helps the appearance of your Facility it also causes water damage / rust.
If the Signage falls down because of a poor maintenance program there will be NO coverage.  We recommend a once a year maintenance to sand and repair these troubled areas.

Thank you for your continued business!